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Historic Willamette

Willamette is more than just a neighborhood in Clackamas County’s city of West Linn. It is both the historic core of town, providing a sense of community and place, and a group of volunteer merchants and residents dedicated to preserving small town charm and a healthy economy among great shops, services and restaurants. Implementing the Main Street Four Point Approach™, which has been successful in over 1,800 cities and towns across America, will attain these goals. The four points include the Organization, Promotion, Design, and Economic Restructuring of the Main Street area.


The Willamette Main Street Organization will support and empower fellow community members striving to develop the project based on the principles of the National Main Street Program, to make Willamette a desired place to visit, work, shop, dine and, most importantly, connect with other people.


Located in West Linn, Oregon, the Historic Willamette district is a thriving and vibrant mix of economically viable and unique businesses, activities, restaurants and housing that serves to attract local citizens and visitors and to entice future residents and businesses to relocate into the area. As the heart and soul of our historic community, it connects us with each other, to our rich heritage as a community and to the larger metropolitan area.

Four Point Approach

Responsibilities of the Organization Committee:

  • Public relations
  • Volunteer development
  • Fundraising (planning and assistance in implementation)

“A vibrant downtown area and a sense of community benefit us all; businesses, residents, and the city.”

-Chair Michele Eberle

Responsibilities of the Economic Restructuring Committee:

  • Data collection and market research
  • Assistance and incentives for business and property development
  • Business retention and recruitment
  • Identifying market position
  • Property development

“My goal is to get a good economic snapshot of where we are, what we need and where we’re going so that we can attract complementary new businesses.”

-Chair Gail Holmes

Responsibilities of the Promotion Committee:

  • Image development
  • Retail promotions
  • Special events
  • Marketing strategy

“We’re putting Willamette on the map with a strong brand identity, and a concept for a website that functions like a centralized co-op.”

-Chair Brian Johnson

Responsibilities of the Design Committee:

  • Design education and technical assistance
  • Building and sign improvements
  • Design review
  • Public space
  • Zoning and planning

“Historic Willamette has a wonderful Main Street already. We need to build on what’s here, enriching and expanding our existing features.”

-Chair, Stefanie Becker

About Our Meetings

The Steering Committee meets on the first Wednesday of each month at 8am at Pacific West Bank in the Willamette Marketplace center, 2040 8th Avenue, West Linn. All are welcome!

Historic Willamette – A Main Street Community
22500 Salamo Rd #100, West Linn, OR 97068
Email: willamettemainstreet@gmail.com

Volunteer Board of Directors


President, Ruth Offer, Resident
Vice President, Open
Secretary, Rachel Bany, Youth Music Project
Treasurer, Steve Gray, Pacific West Bank


Organization, Matt Lorenzen
Economic Restructuring, Gail Holmes, Resident
Promotion, Shannen Knight, A Sight for Sport Eyes
Design, Linda Cahan


Property Owner, Tim Tofte, Viking Management Group
Willamette Neighborhood Association,
West Linn Chamber of Commerce,


City of West Linn, Tom Soppe, Planner ex-officio
Clackamas County, Jamie Johnk, Main Street Coordinator
Clackamas County Main Street, Sam Honl, Main Street Intern